I’m so glad you have paused to read this quick business tutorial on the 4 things you need to have in place to get your Nutrition practice off the ground. I myself have been running my own Nutrition Consulting business for 13 years, and even though it was far from yesterday when I first set up, I am still very aware of what you want to have in place so that you can start attracting new clients into your practice!
Below is a checklist and brief explanation of what items you want to have ready when you are launching your private practice.
These action steps are all covered in detail the Business of Wellness Consulting Course (BUS2) at Edison. For now, we will look at them as action items you can work on right now in preparation of your launch.
Learn more about the Business Program here: http://www.edisoninst.com
Website – You can create your own website on a variety of sites with templates. Focus on including a: home page, About page, Services page, Blog page and Contact info. These are the basic pages for a new successful website. Your potential clients are likely going to Google you and you want to be website ready! If you need help navigating potential do it yourself website platforms, feel free to comment below or email me at: http://bit.ly/2m74lWM
Email Address– What email do you plan to use and stay committed to long-term with your clients? I launched my practice long before the days or requiring a website and even though it is a Hotmail address, I have never swayed from it. I still use this with my clients today. I have had clients who have emailed me years after their program ended! Now of course it is far more professional to have a email that matches your website and I strongly encourage you set that up as you set up your website. In the business course at Edison I will walk you through how to set up an email marketing campaign.
Facebook Business Page – Your business page on Facebook can either be professional page on you as a practitioner or on your business. I recommend starting with one, and building some daily content. I personally schedule all my business page posts for up to three weeks in advanced and focus on shareable content, throwing in health education articles, information on my services and upcoming classes or programs that are available. This is covered in our second
live Class in the BUS2 program at Edison.
Business Cards – Business Cards are far from being out of fashion, and as you start networking, attending local vendor events and getting out to build up your name as a wellness practitioner you will want to have professional business cards on hand at all times!! I go through over a 1000 business cards every year! AND I get lots of business and referrals from people who have taken my cards. Be sure to put your email, website and even your social media page on your cards to make getting in contact with you super easy!
Stay tuned for more business guidance on the Edison Blog and Student Newsletter.
Alisa Herriman has built two very successful businesses in the wellness industry with her consulting company, and through her health coaching business. Alisa is a passionate educator who believes that when we all grow, we all become better, and as a result the industry improves. Alisa’s experience in business within the wellness field started in 2006 when she launched her nutrition consulting company. Since then she has built another very reputable health coaching business. Alisa teaches the Business of Wellness Consulting Course (BUS2) at Edison Institute of Nutrition. Alisa has the knowledge and skills to help you navigate the wellness industry and create a game plan for success!