I don't know if you can relate, but my passion when I first started out back in 2006 was Nutrition and not business! I was so excited to launch my own practice and I had found a great little room in the back of a busy spa. I was a new Grad who had 4 years of health care experience and a year worth of experience at a local health food store. I thought for sure clients were going to be lining up at my door!!
Unfortunately, I quickly discovered that I would have to learn how to market myself, build business relationships and develop a heck of a lot of business skills! I quickly became a struggling practitioner who was barely covering rent on my small room, let alone creating a profit.
Thus began a 3 year journey of learning not only how to be a business owner, but how to develop and market my programs and learning how to create a steady flow of new clients.
During these three years of studying business as I was building my practice, I learned some really valuable skills that to this day have helped me not only continue to grow my influence, but continuously grow a stable and expanding income.
I was so thrilled with my results that I took all of the skills I learned and developed a program for my personal business. A process that helped me turn my annual income from a loss, to a profit that had surpassed my full time health care income.
I was so blessed that I became passionate about teaching other wellness practitioners what I had learned! In 2011 I started teaching others in the wellness field though local colleges and community workshops what I had learned. I called this program the Business of Wellness Consulting Course.
In 2012 I joined the team at Edison Institute of Nutrition, bringing the Business Course with me and opening the course up to students of any school and program who wanted to learn how to grow a successful business in the wellness field.
Since then we have taken dozens of Wellness practitioners through a home-based business course that has allowed them to create a solid business plan to grow their businesses! In 2018 we took the course online with a new platform, and in January 2019 we added in live webinar classes to add even more content into this course!! (see outline below)
As we head into our upcoming April Class with a new group of students we are excited to be sharing with another group! This is a business program that creates clear guidance and step by step processes to a more successful wellness practice.
My favourite part of this program is the ability for you to take your personal business through the same process year after year and allow it to evolve, as you grow as a practitioner. I know the secret to my personal success in a market so many struggle to create stable income and consistent growth in, comes down to having a business system that enables my business to evolve each year and become better and better!
Module One - Identifying who your clients are, in order to create messaging and programs to attract them to your business.
Module Two - How to write programs for your niche market, and price them in a way that ensures profitable margins.
Module Three – How to create a communication strategy.
Module Four – How to create a growth plan for your business at each level of success.
Module Five - How to develop and run group and corporate programs.
Business Plan Section - Completing a full business plan that maps out your marketing strategies, programs and pricing and growth plan.
Bonus Materials Covered On Monthly Live Webinars
Private Mentoring Included!
Every Student has access to up to 3; 30-minute private coaching calls during the Business Course, so long as you are working through course materials. Mentoring calls allow you to share roadblocks and brainstorm on idea’s for you practice with Alisa Herriman, course facilitator.
Ready to Register for Next Session Starting in April?
Aprils Class is filling up and are set to begin April 16th. There is a $200 Discount for the Spring Session that will not be available on the Fall Session!! Contact Edison Institute of Nutrition to Register!
About Your Instructor
Are you working in the wellness field and feel like you are spinning your wheels and not achieving the growth that you know you can?
Alisa Herriman knows exactly how you are feeling!! She has learned first hand, what it takes to build a successful business in the wellness industry! Alisa has built two very successful businesses in the wellness industry with her consulting company, and through her Direct Sales Business.
Alisa Herriman is a passionate educator who believes that when we all grow, we all become better and the industry improves. Alisa’s experience in business within the wellness field started in 2006 when she launched her first company. Since then, she has built a very reputable wellness consulting business. Using her acquired knowledge and skills Alisa added in a direct sales business in 2012 and reached the top level of their marketing plan in just 18 months! Alisa has also spent 6+ years teaching the Business of Wellness Consulting Course at Edison Institute of Nutrition, an internationally recognized Nutrition College. Alisa has the knowledge and skills to help you navigate the wellness industry and create a game plan for success!
Popular Business Topics Alisa Frequently Lectures on: